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The Business Solution to Poverty: Designing Products and Services for Three Billion New Customers

Paul Polak, Mal Warwick




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 | #668328 in Books |  Berrett-Koehler Publishers |  2013-09-09 |  2013-09-09 | Original language:English | PDF # 1 |  9.55 x.92 x6.37l,1.25 | File type: PDF | 264 pages

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||4 of 4 people found the following review helpful.| If you are after big money, this is a must read book|By Renee|"The business solution to Poverty" is a very insightful reading and is highly recommended for social entrepreneurs, business leaders, non-profit making organizations to read. The authors, Paul and Mal, have shared in this book how to build a sustainable and profitable business by solving the fundamental problems for| |"[Reducing] poverty by building big businesses that serve the 3 billion poorest people in the world [may seem] at once inspiring and a bit daunting. But if your business idea looks like it might fit t

Right now the number of people living on $2 a day or less is more than the entire population of the world in 1950. These 2.7 billion people are not just the world’s greatest challenge—they represent an extraordinary market opportunity. By learning how to serve them ethically and effectively, businesses can earn handsome profits while helping to solve one of the world’s most intractable problems.

The key is what Paul Polak and Mal Warwick cal...

You easily download any file type for your device.The Business Solution to Poverty: Designing Products and Services for Three Billion New Customers   |  Paul Polak, Mal Warwick. A good, fresh read, highly recommended.

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