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Storytelling: Bewitching the Modern Mind

Christian Salmon




[PDF.jx72] Storytelling: Bewitching the Modern Mind

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 | #4281533 in Books |  imusti |  2017-01-31 |  2017-01-31 | Original language:English | PDF # 1 |  7.77 x.58 x5.08l,.81 | File type: PDF | 192 pages

 | VERSO

||1 of 1 people found the following review helpful.| One of the most important books to date on viral ...|By Suzanne Seed|One of the most important books to date on viral memes... and how viral lies are created. On storytelling "machines" in politics and the corporate media. On storytelling via memes as a means of oppression. Strange that it hasn't gone into paperback. Repressed? When we're all reduced to serfdom by the greed of|From Publishers Weekly|Salmon (Verbicide), a columnist for Le Monde, makes a riveting case for how public relations (or more euphemistically, storytelling) has come to dominate statecraft and business in the West. He traces the political uses of na

Politics, as currently practiced, is no longer the art of the possible, but the art of the fictive. Its aim is not to change the world as it exists, but to affect the way it is perceived.

This is the subject of Christian Salmon’s Storytelling, which looks at how the creative imagination has been hijacked in the twenty-first century. Salmon anatomizes the timeless human desire for narrative form and how it is abused in the marketing mechanisms behind ...

You easily download any file type for your gadget.Storytelling: Bewitching the Modern Mind   |  Christian Salmon. A good, fresh read, highly recommended.

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