[PDF.09fi] Cool Nations: Media and the Social Imaginary of the Branded Country (Routledge Advances in Sociology)

Cool Nations: Media and the Social Imaginary of the Branded Country (Routledge Advances in Sociology)

[PDF.bk22] Cool Nations: Media and the Social Imaginary of the Branded Country (Routledge Advances in Sociology)

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 | #8969160 in Books |  2016-04-01 | Original language:English | PDF # 1 |  9.25 x6.25 x.55l,.0 | File type: PDF | 178 pages

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||About the Author||Katja Valaskivi is the Director of The Tampere Research Centre for Journalism, Media and Communication (COMET) at the School of Communication, Media and Theatre (CMT), University of Tampere, Finland.

Nation branding is the most recent feature of imagined nation-making in the history of nations. Facing global competition, national decision-makers aim to distinguish their countries from others by means of branding. Quite a few nations have considered the term ‘cool’ suitable for describing some essence of their country’s brand.

Cool Nations. Media and the Social Imaginary of the Branded Country traces the mediated ways in whi...

You easily download any file type for your gadget.Cool Nations: Media and the Social Imaginary of the Branded Country (Routledge Advances in Sociology)   |  Katja Valaskivi. A good, fresh read, highly recommended.

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